Friday, March 9, 2012

Pile ?Em High: New Apple TV Discounted Abroad While Keeping $99 Pricetag In The US?

Screen shot 2012-03-08 at 12.47.30Apple is selling its new Apple TV box for $99 in the U.S., the same price as its predecessor, but in other countries it looks like Apple is taking the opportunity to bring in new users with a discount. In a selection of online Apple stores across Europe and further afield, the company is marking down the price of Apple TV at the same time that it is introducing the new model, which has a number of new features, including a new 1080p interface (with support for movies at that resolution as well) and iCloud streaming support. Here are some of the countries where the price is changing, which also underscores how much the price varies from market to market (taking into account each market's own particular elasticity, and taxes):

Source: http://feedproxy.google.com/~r/Techcrunch/~3/Qt6gWrPloTI/

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